B2B Thought Leadership: Leaders are born, but they are also made.

Our thought leadership strategy will make your brand a leader.

Want to stand out as a thought leader in a crowded B2B marketplace? We’ll create a personal branding strategy for you, so you’ll get noticed in your niche.

Via powerful, original content posted strategically from your profile, Daze will increase your network and build your expert persona so you stand head and shoulders above the competitors.

What to expect

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Content Strategy

Original, compelling content in your industry, posted and promoted to the right people, will turn you into a thought leader and attract interest and trust in your brand.

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Network building

Increase your network of colleagues, partners and followers, and maximize your personal profile to build long-lasting, professional, and profitable connections.

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Personal branding

Turn your persona into a powerful brand among audiences that matter. We’ll create your unique voice and optimize your reputation to position you as an expert.

Express Yourself as an Expert With Powerful Thought Leadership Content

To be a thought leader, you need to be active in your network with original, compelling ideas that set you apart from the rest.

At Daze, we specialize in thought leadership strategy, starting with researching the niche landscape, understanding competitors, defining topics and stances that will make you stand out, and writing your content in an irresistible way to drive exposure and attention.

Your thought leadership content will be posted on social media platforms frequently and in a timely manner. All social interactions will be managed effectively and powerfully by the Daze team, building your credibility and accessibility as the expert you are.

As a thought leader, fresh, new ideas and engaging content are your new best friends. We’ll deliver them for you to your target audience, at just the right moments.

Grow Your Network And Grow Your Business Potential

While thought leadership strategy covers “what you know”, our network building service covers “who you know”. At Daze, we know how to connect you with the right people to increase your network and maximize your growth potential, as a business leader and industry expert.

We’ll increase your follower base and get you noticed by relevant professionals and audiences in your niche via targeted connection requests and interactions on social media. All our network building activity is conducted according to specific pre-defined KPIs that match your business goals, so you can get a precise picture of the process at all times.

With the right tone and optimal targeting, we track and monitor the success of your outreach activity, from accepted requests, to profile and post clicks, and message responses, so your network is engaged, interested and growing, 24/7.

The result? Not just a bigger network, but bigger business potential and, ultimately, better profitability.

It’s Personal. Your Branding, That Is.

It’s not enough to brand your business. To thrive in the current B2B landscape, you’ve got to brand yourself as an expert and a leader.

For many executives, this doesn’t necessarily come naturally, and what’s more, it is very time and labor intensive. Not to worry, because the Daze team specializes in building personal branding for professionals.

How do we do it? First, we discover your uniqueness in your niche, optimize your online profiles, devise the optimal posting schedule on the best social platforms for your industry, and track and optimize on a continual basis.

What can you expect from our personal branding service? Positive exposure, expert positioning, a career boost, and more business opportunities, throughout the entire funnel.

See Case Study

Lital Sagiv

“I had an enjoyable and pleasant experience throughout the campaign, both on a professional and a personal level. I am extremely happy that we opted for the LinkedIn Outreach solution. I have been in my current position for about a year, and I constantly try to implement new techniques and directions. I am excited about the collaboration with Daze, and I am grateful to them for their professionalism, availability, their total involvement in the project and our stimulating discussions “.

Lital Sagiv, Bank Leumi’s HR Manager

Dafna Ratzon

“Apart from gaining a substantial number of meetings, we were extremely impressed by the transparency afforded to us at every stage of the LinkedIn campaign. We had full visibility, with in-depth monthly reports so we could track progress and adapt our marketing activities for the convention accordingly. Daze didn’t just boost our pipeline, it boosted our confidence.”

Dafna Ratzon, Director of Marketing @MER Group

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Ohad Pollak

“When we were looking to create a demand generation driver that could support the growth of our company, we turned to Daze. Their ABM approach using LinkedIn drove incredible campaign metrics and lead gen results. It just goes to show that when you work with a digital agency who sets the right campaign strategy, supports it with top-notch professional content, and continuous campaign optimization, you can absolutely achieve high-quality leads of top executives”.

Ohad Polak, VP Marketing at Seebo

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Rubi Cohen

“Daze is, by far, the best B2B digital agency I’ve had the pleasure to work with. They are leaders in the field of content strategy and paid funnel strategy. Their quality is outstanding, and they are able to maintain it throughout the many years I’ve been working with them. What I like most about Daze is their orientation for service. I can call Gali at midnight if I need something urgent and it will be taken care of immediately. I know I can trust that team, always. ”

Rubi Cohen, Head of Digital at Amdocs

Sharon Dovev

“Working with Daze allowed us to increase our search ranking and visibility among our target audience, via a combination of technical SEO, high-quality, professional content, and optimization of the user interface of our website. This multi-faceted approach leveraged by the Daze team not only increased our exposure in organic search and improved reader engagement; it translated into quality leads and eventually, into a significant boost in sales.”

Sharon Dovev, VP of global marketing, BrainsWay

Dafna Ratzon

“Apart from gaining a substantial number of meetings, we were extremely impressed by the transparency afforded to us at every stage of the LinkedIn campaign. We had full visibility, with in-depth monthly reports so we could track progress and adapt our marketing activities for the convention accordingly. Daze didn’t just boost our pipeline, it boosted our confidence.”

 

Dafna Ratzon, Director of Marketing @MER Group

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While short-term lead generation has its place, it can’t work alone. It must come with a powerful demand generation strategy that builds brand affinity, helps customers understand why they need your solution, and creates a machine to drive leads in the long-term.

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Drive awareness and conversions with data-driven paid campaigns.

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Get access to Daze optimization expertise and our exclusive customer intent data, and discover a more focused, deliberate and results-driven PPC approach for the full funnel journey.

Content Strategy

Daze delivers original content on channels where your customers live.

Content is the glue that makes your target audience stick to your brand. Valuable, readable content that addresses customers’ pain points is the most powerful way to stand out in an ocean of websites, blogs and social media pages.

The Daze content team of expert writers and editors will find your voice, and get it heard on all your channels.